commercial , corporate , IP Law , litigation & dispute resolution , trade marks
26.09.16
Protecting Your Brand
Have you started or are running your own business? You’ve selected a great name for the business, registered it as a business name, completed your budgets and projections, got your premises selected, arranged signage for the front door, ordered letterhead, […]
A trade mark can be any mark that is used in business in the course of trade and may comprise of a word, phrase, letter, number, sound, smell, shape, logo, picture, aspect of packaging, or any combination of these. […]
A trade mark must be distinctive enough to be capable of distinguishing the goods or services in relation to which it is used or proposed to be used. In determining whether a mark is sufficiently distinctive, IP Australia will consider: […]
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